Google AdSense Update: How to Adjust Vignette Ads Frequency on Blogger for Higher Earnings
If you’re a Blogger user monetizing with Google AdSense, there’s an important update you should know about. Google recently rolled out a change that allows publishers to adjust the frequency of vignette ads, giving you more control over how often these ads appear to your visitors.
In this post, I’ll explain the update, its benefits, how to configure the settings on Blogger, and the best practices for balancing user experience with higher earnings.
🔎 What Are Vignette Ads?
Vignette ads are full-screen ads that appear between page loads on your blog. These ads usually show up when a user navigates to another page.
Previously, Google AdSense had a default frequency limit of 10 minutes, meaning users wouldn’t see vignette ads again until 10 minutes had passed.
With the new update, publishers can now customize vignette frequency starting from just 1 minute.
🆕 What Changed in Google AdSense?
According to the latest AdSense update:
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The minimum vignette ad frequency is now 1 minute.
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Publishers can choose between 1 minute, 2 minutes, 5 minutes, 10 minutes, 30 minutes, or 1 hour.
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This option applies to desktop screens wider than 1000px as well as mobile devices.
⚙️ How to Change Vignette Ad Frequency on Blogger
Follow these steps to update the settings for your Blogger website:
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Log in to your Google AdSense account.
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Go to Ads > Overview.
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Select your blog website.
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Click on Edit Ad Settings.
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Under Overlay Formats, choose Vignette Ads.
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Scroll down to Ad Frequency Settings.
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Set the frequency (recommended: 2 minutes for balance).
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Click Apply to Site.
💡 Best Practice: What’s the Ideal Setting?
While setting vignette ads to 1 minute may boost earnings, it can also annoy readers, leading to higher bounce rates.
👉 Recommended options:
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2 minutes → Balanced earnings + user experience.
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5 minutes → Reader-friendly, reduces ad fatigue.
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10 minutes → Best for content-focused blogs with loyal readers.
Remember: More ads ≠ more loyal users. Always prioritize reader satisfaction to ensure long-term revenue growth.
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✅ Conclusion
This new Google AdSense vignette ads update is a great opportunity for Blogger publishers to take more control over their monetization strategy. By carefully setting ad frequency, you can strike the right balance between earnings and user experience.
Experiment with different intervals, monitor your analytics, and choose the setting that keeps your readers engaged while boosting your revenue.
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